Hi, I'm Elna.

I coach founders, startups and freelancers in the fundamentals of B2B Selling. I'll help you gain the confidence you need to succeed with proven strategies and systems.

Learn More

THE FRIDAY B2B WITH E.P.

Get actionable, practical B2B sales advice every Friday.

Short, to the point and ready to implement. Signup for my weekly newsletter today.

How I Can Help You

Individual Coaching

Boost your sales with 1-on-1 coaching tailored to your business.

Start Now

1-on-1 Power Hour

Get quick expert advice to help you boost your sales.

Book Now

Join my Cohort

A combination of my online course, live coaching and networking with peers. We all learn together. Limited access.

Apply Now

NICE TO MEET YOU

Hi, I'm Elna.

In 2008 I co-founded Columinate, the first digital market research agency in South Africa. We grew the company from a 2 person operation to a leading agency employing more than 50 people and serving over a hundred clients. In 2018, the company was acquired by a global agency. I want to share what I learned so others may also succeed, and I've realized that most people don't feel confident in selling. And neither did I when I just started out.

Read More Story

Testimonials

"I love how executable your series is, Elna. No glamour, not magic. Just good solid principles"

"Thank you for sharing your knowledge so willingly. I am learning a lot"

"I am grateful for your help and willingness to assist me revive my sales pipeline"

From Missteps to Mastery

FREE eBOOK

AVOID COMMON B2B SALE PITFALLS IN THE START-UP PHASE

Download the free guide now.

GET IT HERE